Privacy Policy

1. Who we are

THE RABBIT LONDON AGENCY LTD ("we", "us", "our"), Company No. 14965753, registered at Office 408, Screenworks, 22 Highbury Grove, London, N5 2ER, United Kingdom, is the data controller responsible for your personal data under the UK GDPR and the Data Protection Act 2018.

2. What personal data we collect

• Contact form data: first name, last name, email address, message content.
• Analytics data: anonymised usage statistics via Google Analytics 4 (only with consent).
• Advertising data: behavioural data via Meta Pixel for ad targeting (only with consent).
• Cookie preferences: a record of your consent choices.

3. How we use your data

• To respond to your enquiries submitted via the contact form.
• To improve the performance, content and structure of our website.
• To deliver targeted advertising on third-party platforms (with consent).

4. Legal basis

We rely on the following lawful bases under Article 6 of the UK GDPR:

• Consent — for analytics and marketing cookies, and for receiving marketing communications.
• Legitimate interest — for responding to enquiries you submit through our contact form.

5. Data retention

• Contact form submissions: retained for 2 years from receipt.
• Analytics data: retained per Google Analytics 4 default settings.
• Cookie preferences: retained for 1 year.

6. Your rights

Under UK GDPR you have the right to: access; rectification; erasure; restriction of processing; data portability; objection; and to withdraw consent at any time. You may also lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk.

7. Third-party processors

• Google LLC — Google Analytics 4 (United States).
• Meta Platforms Ireland Ltd — Meta Pixel (Ireland / United States).
• Supabase Inc — hosting and database (United States / EU regions).

8. Cookies

For details on the cookies we use, see our Cookie Policy.

9. International transfers

Where personal data is transferred outside the UK, we rely on appropriate safeguards including Standard Contractual Clauses approved by the UK Information Commissioner.

10. Changes to this policy

We may update this policy from time to time. The "last updated" date above will reflect any changes.

11. Contact

To exercise any of your rights or for questions about this policy, contact us via the contact page.